13 June 2026
The football jersey boom
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The football jersey boom

Long reserved for the stands and playing fields, the football jersey has gradually become part of the daily lives of the French. According to the IFOP study carried out for eBay with more than 3,000 people, 24% of French people now own at least one football jersey. A proportion which testifies to the growing place […]

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FIFA changes gear with DAZN
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FIFA changes gear with DAZN

FIFA+ already existed as a proprietary environment, but its capacity to emerge in the face of the fragmentation of uses and the inflation of video offerings remained limited. By switching its service to DAZN, FIFA is choosing the logic of critical mass. It relies on a platform already established in more than 200 markets, equipped […]

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Moïse Kouamé, the new French thrill
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Moïse Kouamé, the new French thrill

For several days, a name has been circulating everywhere. In cafes, on TV sets, in WhatsApp groups, in office conversations, on Parisian terraces where we usually talk more about football than tennis: Moïse Kouamé. And France is succumbing. At Roland-Garros, the phenomenon did not just appear. He took possession of the decor. After sweeping Marin […]

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The number 84 to defend the referees
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The number 84 to defend the referees

The symbol is simple, but the message is powerful. From this spring of 2026, French referees will enter the fields with a number printed on their backs, like the players. This unique number – 84 – does not refer to a department or a particular generation. It reflects a societal observation: according to an IPSOS/BVA […]

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